At the risk of upsetting vegetarians or anyone who’s had a little too much turkey we thought we’d suggest you make use of the Christmas to New Year lull to think about freshening up your online presence by roasting it!
The advent of AI tools has generated a range of websites that will give you an automated review of your website a practice known as ’roasting’ – for example https://bugsmash.io/roast-my-website/, https://chatgpt.com/g/g-O3tctcceY-roast-my-website, https://unicornplatform.com/roast-my-website/ and many others. Many of the offer a level of ‘heat’ in the roast and we recommend dialling things down a little for your first attempt unless you have stratospheric levels of self-confidence. To set the scene The Academy’s roast in a mild level concluded with “If at first, you don’t succeed, try removing all the overly serious content and injecting some charm instead!” – less complimentary roasts were available but we don’t plan to share them!
If you don’t fancy a roast it’s still worth trying to view your website, LinkedIn profile and Academy profile with an objective eye. Have you updated them recently, do your pictures reflect who you are now or a you from 20 years ago and do you set out your stall as an expert clearly and succinctly? If not maybe an update is in order.
Your Academy profile will be at https://academyofexperts.org/search-register/profile/firstname-lastname or just type your name and ‘Academy of Experts’ into Google to see how you look to the outside world. To change your profile login to https://academyofexperts.org and click on the Profile button. You can link the profile to your website to your LinkedIn profile
It’s also worth linking the other way so that your LinkedIn profile takes people to your Academy entry – there are two ways to do that, both accessed by editing the Intro section of your LinkedIn profile;
- Add Academy membership as a new Current Position
- Add Edit Contact Info to add a Website link to your Academy profile (https://academyofexperts.org/search-register/profile/firstname-lastname)
Remember, If you’re a lawyer looking for an expert you can search the Academy’s register for an accredited expert or contact us directly for assistance.
If you would like to join the Academy but are unsure if you have the appropriate skills please complete our Pre-Application Questionnaire and we will help you identify the appropriate membership level for you. Other benefits of membership include guidance and advice on being an expert, regular member meetings to discuss issues affecting experts and access to specialised PI insurance.
Our picture is from https://www.bbc.co.uk/food/recipes/perfect_roast_turkey_72482